Brand Officer

1 month ago


Lagos, Nigeria Ibadan Electricity Distribution Company (IBEDC) Plc Full time

ABOUT THE COMPANY

IBEDC formally came into existence on 1st November 2013 as part of the unbundling of the electricity sector. We cover the largest franchise area in Nigeria, made up of –Oyo, Ogun, Osun, Kwara and parts of Niger, Ekiti and Kogi states. To ensure effective and competent management of such a large network, we are organized into five regions, namely Oyo, Ibadan, Osun, Ogun & Kwara regions, the regions are made up of Business Hubs. Each region is manned by a Regional Head.

JOB SUMMARY

Job Requirements Bachelor’s Degree in Mass Communication, Marketing or any other related courses. Member of NIPR, APCON or similar bodies is desired. At least 6 years post-graduation experience with at least 4 years cognate experience in Brand Development or corporate communications is an added advantage. Behavioural competencies Good analytical skills Excellent communication and interpersonal skills & diplomacy Problem-Solving Skills Critical Thinking Skills Creative Thinking SkillsSkills & Competencies Technical Competencies:  Excellent organizational skills & priority setting  Good reporting & feedback skills  Strong stakeholder management skills  Media relationship management  Strong research & data analytical skills

RESPONSIBILITIES

Job Description This job role projects the brand identity by ensuring the execution of brand goals (marketing initiatives and communication) across the business for the purpose of fostering goodwill and delivering stakeholders value in line with the company’s Business goals.Job Duties Develop and deploy content for internal communication and external broadcast platform Ensure implementation of all approved social media strategies and digital marketing initiatives as well as monitor and report trends.  Ensure all IBEDC and partner events branding are in line with the agreed grade level and optimal visibility requirement  Conduct toe-in-water customer surveys (internal and external) for evaluation of communication plans and policies. Support the implementation of all approved communication plans to complement revenue drive and brand visibility. Prepare periodic and ad-hoc reports (memos, letters, reports, etc.) to Line Head and other relevant stakeholders. Carry out any other duties as directed by the Line Heads. 

REQUIRED SKILLS

Brand management, Business development, Creativity, Advertising

REQUIRED EDUCATION

Bachelor's degree



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