
Senior Brand Manager
3 days ago
**Overview**
We are a leading organization based in Nigeria, seeking a seasoned Senior Brand Manager to lead our brand management initiatives.
The successful candidate will be responsible for developing and executing brand strategies that drive business growth.
Key Responsibilities
- Develop and implement brand strategies that align with business objectives.
- Collaborate with cross-functional teams to ensure consistent brand messaging.
- Monitor market trends and adjust strategies accordingly.
- Create compelling content for various media outlets.
- Manage relationships with external agencies and partners.
- Lead crisis communication efforts to protect the brand's reputation.
- Measure the effectiveness of communication campaigns and adjust strategies as needed.
Requirements
- Bachelor's degree in Marketing, Communications, or a related field.
- Minimum of 5 years experience in brand management or communications leadership roles.
- Strong understanding of branding principles and consumer behavior.
- Excellent written and verbal communication skills.
- Ability to think strategically and execute creatively.
- Experience managing cross-functional teams and external partners.
- Proficiency in digital marketing and social media platforms.
- Strong analytical skills to measure campaign performance.
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