Digital Marketing Strategist

1 week ago


Victoria Island, Nigeria DAYTONA Full time

Job Overview

We are seeking a creative and strategic Digital Marketing Strategist to oversee our brand's online presence across multiple social platforms. The successful candidate will be responsible for developing comprehensive content strategies, managing social media campaigns, and analyzing performance metrics.

Key Responsibilities

  • Develop and implement a social media strategy that aligns with the company's goals and brand voice across platforms like Instagram, Facebook, LinkedIn.
  • Create, schedule, and publish engaging and visually appealing content (text, images, videos) that resonates with target audiences.
  • Collaborate with marketing teams to generate creative ideas for social media campaigns, product launches, and promotions.
  • Monitor social media channels for trends, relevant news, and real-time opportunities to engage with our audience.
  • Respond to comments, messages, and mentions in a timely and professional manner, cultivating relationships with followers and influencers.
  • Track and analyze the performance of social media campaigns using analytics tools, providing insights and recommendations for improvement.
  • Conduct research on competitor activity, emerging platforms, and digital trends to inform the social media strategy.


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