Digital Media Strategist

3 days ago


Victoria Island, Nigeria DAYTONA Full time

Company Overview: DAYTONA is a dynamic organization seeking a skilled Digital Media Strategist to lead our social media efforts and enhance our online presence.

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Key Responsibilities:

  • Develop and implement a comprehensive digital media strategy that aligns with the company's goals and brand voice across multiple platforms.
  • Create, schedule, and publish engaging and visually appealing content (text, images, videos) that resonates with target audiences.
  • Collaborate with marketing and design teams to generate creative ideas for campaigns, product launches, and promotions.
  • Maintain a keen eye on social media trends, news, and real-time opportunities to engage with our audience.
  • Respond to comments, messages, and mentions in a timely and professional manner, fostering relationships with followers and influencers.
  • Analyze the performance of digital media campaigns using analytics tools, providing actionable insights and recommendations for improvement.
  • Stay informed about competitor activity, emerging platforms, and digital trends to inform the digital media strategy.

Required Skills and Qualifications: A strong background in digital media, excellent communication skills, and proficiency in content creation tools are essential for this role.



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