Sales Engineer

The Sales Engineer is responsible for driving revenue growth through proactive business development, technical consultation, and relationship management within the construction and heavy equipment industry. The role requires a blend of engineering expertise and strategic sales acumen to identify opportunities, deliver tailored equipment solutions, and support clients throughout the sales and after-sales lifecycle.

• Identify and pursue new sales opportunities within target industries such as construction, mining, oil & gas, and infrastructure.
  

• Develop and execute strategic sales plans to achieve revenue targets and market share growth.
  

• Build and nurture strong, long-term relationships with key clients, contractors, and decision-makers.
  

• Prepare, present, and negotiate proposals, quotations, and contracts that align with client requirements and company policies.
  

• Deliver persuasive sales presentations and equipment demonstrations to prospective clients.
  

• Meet and exceed monthly, quarterly, and annual sales targets.
  

• Analyze client needs and recommend suitable construction equipment, ensuring optimal technical and financial solutions.
  

• Provide expert advice on equipment specifications, configurations, and applications based on project requirements.
  

• Conduct on-site assessments and technical evaluations to determine appropriate machinery for specific operations.
  

• Collaborate with service and technical teams to ensure smooth installation, commissioning, and operational support.
  

• Offer after-sales assistance, including troubleshooting, maintenance coordination, and customer satisfaction follow-up.
  

• Maintain a deep understanding of construction machinery, equipment specifications, and industry technologies.
  

• Monitor market trends, competitor activities, and emerging technologies to identify potential business opportunities.
  

• Gather market intelligence and customer feedback to inform product improvements and business strategy.
  

• Support marketing efforts through participation in trade shows, exhibitions, and promotional campaigns.
  

• Prepare and submit detailed reports on sales performance, forecasts, and market insights to management.
  

• Coordinate closely with internal departments such as logistics, finance, and service to ensure timely and accurate order fulfillment.
  

• Maintain accurate records of customer interactions, quotations, and transactions in the company's CRM system.
  

• Contribute to regular sales meetings, strategy sessions, and product training workshops.
  

• Bachelor's degree in Mechanical Engineering, Electrical Engineering, Industrial Engineering, or a related technical discipline.
  

• Minimum of 3 years of proven experience in sales or business development within the construction equipment, heavy machinery, or industrial equipment sector.
  

• Strong technical understanding of construction equipment, hydraulics, and mechanical systems.
  

• Excellent negotiation, presentation, and communication skills.
  

• Ability to interpret technical drawings, specifications, and tender documents.
  

• Proficiency in MS Office applications (Word, Excel, PowerPoint) and familiarity with CRM tools.
  

• Strong customer orientation, self-motivation, and results-driven mindset.
  

• Willingness to travel frequently for client visits, site assessments, and business meetings.
  

• Technical & Commercial Acumen
  

• Client Relationship Management
  

• Strategic Selling & Negotiation
  

• Analytical & Problem-Solving Skills
  

• Team Collaboration & Cross-Functional Coordination
  

• Time Management and Organizational Skills
  

• Bachelor's degree in Engineering or related discipline
  

• Minimum of 3 years of proven experience in sales or business development within the construction equipment, heavy machinery, or industrial equipment sector.
  

• Strong technical understanding of construction equipment, hydraulics, and mechanical systems.
  

• Excellent negotiation, presentation, and communication skills.
  

• Ability to interpret technical drawings, specifications, and tender documents.
  

• Proficiency in MS Office applications (Word, Excel, PowerPoint) and familiarity with CRM tools.
  

• Strong customer orientation, self-motivation, and results-driven mindset.
  

• Willingness to travel frequently for client visits, site assessments, and business meetings.
  

• Technical & Commercial Acumen
  

• Client Relationship Management
  

• Strategic Selling & Negotiation
  

• Analytical & Problem-Solving Skills
  

• Team Collaboration & Cross-Functional Coordination
  

• Time Management and Organizational Skills