Social Media Curator

Company Description

Von Wellness is dedicated to reshaping the wellness/wellbeing narrative in Africa. For over seven years, we have created transformative workshops, gender-focused empowerment, wellness education, and counseling services, among other initiatives. Committed to accessibility, we integrate wellness into everyday life, addressing social issues and fostering emotional intelligence within communities, organizations, and schools. As we expand into large-scale wellness education and holistic wellbeing projects like ETC, Von Wellness is building environments for people to thrive through holistic and inclusive approaches.

Role Description

The Social Media Curator will support in developing and execute social media strategies to enhance the online presence and engagement of the ETC Intiative of Von Wellness. Responsibilities include creating and curating digital/graphic content, optimizing platforms for reach and impact, analyzing engagement metrics, and collaborating with the team on campaigns. The role also involves managing the social media community to promote the program effectively.

About the ETC Initiative

ETC – Educating The Total Child is a national youth development initiative by Von Wellness, created to redefine how children in underserved communities are nurtured and supported.

We go beyond academics by strengthening every aspect of a child's wellbeing — social awareness, creativity, mental resilience, cultural identity, and real-life problem-solving. Through school partnerships, community outreaches, creative challenges, and wellness-based assessments, ETC identifies exceptional children and those who need extra support, giving them pathways to thrive.

Our mission is to raise a generation of young Nigerians who are confident, conscious, capable, and equipped to positively impact their world. Each outreach is documented, volunteer-powered, and supported by brand partnerships that believe in holistic youth development.

As ETC scales nationally, a strong digital presence is essential to telling our story, attracting partners, and showcasing impact. The Social Media Curator will shape how ETC is seen, understood, and experienced across Nigeria.

Qualifications

• If you've ever been told you're a people person, this is for you.
• Solid design abilities in Canva (Adobe Illustrator is an added advantage).
• Ability to start and maintain engaging, meaningful conversations and strong writing skills
• Ability to work independently in a remote environment and meet deadlines
• Strong interest in wellness-focused initiatives is a plus
• Experience with and interest in volunteer activities
• Interest in being a part of something larger than yourself.
• Ability to film, edit, and produce simple but engaging video content for Reels/TikTok.
• Deep understanding of Gen Z + Millennial online behaviour, youth culture, and social trends.
• Ability to create storytelling threads or thought-leadership posts for LinkedIn.

Key Responsibilities

You will be supported in these responsibilities, to ease the workload.

• Developing and maintaining Instagram, X, TikTok, YouTube engagement .
• Create and publish compelling content: writing captions, designing graphics, basic video editing, and producing short-form storytelling content for all platforms.
• Build an engaged online community through comments, DMs & reposts.
• Track performance analytics, identify trends, and refine strategy to boost reach, engagement, and programme sign-ups.
• Turn complex concepts (wellness, education, emotional intelligence) into relatable content.

Compensation & Commitment

This is a paid contract role with simple expectations.

• Monthly Base Pay: ₦90,000
• Cash Bonuses for Performance Milestones
• Work Style: Primarily remote but physical presence mandatory for content creation
• Contract: 2-month renewable contract, with potential expansion as ETC grows

Additional benefits:

• Opportunity to shape a fast-growing youth development and creativity initiative
• Free Wellness/Self-Discovery Resources