Team Lead, Sales and Operations

Job Title: Team lead, Sales and Operations

Reporting To: Managing Director / Chief Executive Officer

Location: Lagos, Nigeria

Company Overview

Our client is a full-service 360° marketing solutions agency that specializes in creating custom signage, displays, and experiential environments. We are committed to crafting unforgettable brand experiences. With a strong focus on innovation, creativity, and seamless execution, the company offers a wide range of services, including:

Creative Design and Branding (graphic design, experience design, illustrations, and product concepting)

Marketing & Advertising (media buying, integrated campaigns, PR, event promotion, social media management)

Production Services (custom fabrication, technical production, staffing, logistics, trade show builds)

Event Execution (music festivals, trade-fairs, corporate functions, talent procurement, ticketing)

Experiential Marketing (activations, mobile tours, influencer campaigns, PR stunts, pop-ups, and hybrid events)

With over 25 years of collective team experience, our client has worked with both multinational and start-up brands across FMCG, electronics, alcohol, telecoms, and finance industries to deliver high-value consumer engagements that drive growth and visibility.

Position Summary

The Team lead, Sales and Operations will provide strategic leadership and operational oversight to drive growth, enhance performance, and ensure excellence in execution across the sales, production, client servicing, and operational units.

This role demands a dynamic leader with a proven ability to manage multi-disciplinary teams, optimize internal processes, cultivate key client relationships, and lead the business to achieve its vision of being a leading 360° marketing agency.

Key Responsibilities

1. Strategic Leadership

Develop and implement the companys operational and sales strategies in alignment with the overall business objectives.

Translate the companys vision and brand promise into measurable growth and operational excellence.

Identify market opportunities and lead the development of innovative marketing and activation solutions.

2. Business Development and Sales

Lead all B2B and B2C sales efforts across experiential marketing, branded content, production, and event activation services.

Drive revenue growth through client acquisition, retention, and expansion of service offerings.

Manage strategic partnerships and sourcing opportunities for sponsorship and branded engagements.

Develop pricing models and commercial proposals to win projects profitably.

3. Client Relationship Management

Serve as the primary liaison for key accounts and ensure consistent delivery of high- value, customized experiences.

Ensure service delivery excellence that meets and exceeds client expectations across events, activations, digital campaigns, and content creation.

Lead presentations and pitch sessions for major campaigns and contract negotiations.

4. Operational Oversight

Oversee day-to-day operations including project execution, logistics, production planning, and technical deployments.

Supervise field operations and ensure effective planning and resource allocation for activations, exhibitions, product launches, and branded events.

Ensure quality assurance, timeliness, and adherence to project briefs and budgets.

Monitor KPIs and develop weekly and monthly performance reports for internal tracking and decision-making.

5. Team Leadership and Performance Management

Lead, inspire, and manage a multi-functional team across production, sales,

creative, and support functions.

Implement performance management systems and training plans to upskill and motivate team members.

Foster a results-driven culture that rewards innovation, teamwork, and accountability.

6. Financial and Administrative Oversight

Prepare and manage budgets for operational units, sales targets, and project

expenditures.

Monitor profitability and optimize resource utilization to achieve financial targets.

Approve key purchases, negotiate with vendors, and ensure cost-effective

production and event execution.

7. Innovation and Market Trends

Monitor trends in marketing, technology, and consumer engagement to drive

innovation across service lines.

Continuously improve service delivery by incorporating feedback, benchmarking best practices, and leveraging data.

Key Requirements

Education & Qualifications

Bachelor's degree in Business Administration, Marketing, Mass Communication, or related field (MBA or advanced business qualification is a plus).

Professional certifications in marketing, project management, or operations will be an added advantage.

Experience

Minimum of 5- 10 years of progressive experience in sales, marketing operations, or general management within a creative agency, event production, or marketing communications firm.

Proven track record in managing high-impact BTL campaigns, activations, digital marketing, branded content, and client servicing.

Experience working with major FMCG, tech, betting, or financial brands will be highly regarded.

Skills and Competencies

Strong commercial acumen and negotiation skills.

Excellent leadership and team-building skills.

Outstanding communication and client-facing presentation abilities.

High attention to detail with an ability to manage multiple projects simultaneously.

Strong understanding of experiential marketing trends and production techniques.

Proficiency in Microsoft Office Suite, project management tools, and CRM software.

Key Performance Indicators (KPIs)

Revenue growth and client retention rate

Operational efficiency and on-time project delivery

Client satisfaction and repeat business metrics

Profit margins on projects

Team productivity and performance targets

Working Conditions

Fast-paced, creative, and collaborative environment.

Requires occasional weekend and evening work during events or activations.

National travel as required for project

How to apply: Interested candidates may send CVs to