Marketing Manager

3 days ago

Lagos Nigeria d Full time ₦1,200,000 - ₦3,600,000 per year

Position Description Thejob holder will oversee the product, brand and trade marketing activities,drive brand awareness across various categories & products and partner within -country P&L owners to support in attaining d.light Nigeria'sprofitability and revenue targets.Theideal candidate is someone with extensive experience in product, brand,consumer and trade marketing and in -trade execution in Nigeria coupled with theability to establish strong relationships at all levels throughout theorganization as well as support business leaders in multiple locations anddiversified cultures. Roles Responsibilities ●    Responsible for developing and executingthe annual marketing plan aligned tothe company strategy and the Africa marketing priorities that will support theactualization of the d.light Nigeria yearly revenue targets  (i.e. Creating trade marketing plans forindividual products and product ranges). ●       Brand strategy implementation to create anemotional connection between products, d.light, our customers and our partners. ●      Develop and implement channel and consumerinitiatives to in support of market positioning and brand growth aligned to theNigeria strategy and Africa marketing strategy. ●       Spearhead marketing operations & execution, enable efficient delivery andto scale with quality and consistency aligned to global brand guidelines. ●       Manage, monitor and track the allocatedcountry marketing budget to deliverinitiatives within budget and achievean ROI. ●       Lead & create a climate that attracts, retains and motivates quality &engaged team members. ●       Manage and drive presence and engagementon critical social media platforms. ​●       Support all customer experienceinitiatives as required. Requirements -●       Bachelor's degree in marketing. A postgraduate degree in a related field is desirable.●       Minimum of 5years' experience in marketing●       The candidate should also demonstrateability to adapt global best practices to local contexts.●       Experience in working with senior teams todevelop & execute the marketing strategy of a mid -size or large corporatein a matrix environment●       Demonstrate analytical capability to utilize data trends & analysis toguide business decisions in all marketing initiatives (in both short & longterm aspects)●       Commercialacumen to support in executing marketing plans to derive profitabilityand revenue generation.●       Experience in leading a team in afast -paced environment (preferably Telecom, FMCG or Service), partnering withsenior managers and business leaders●       Strong mindset for continuous improvementand meeting or exceeding expectations and able to demonstrate completediscretion and confidentiality●       Superior verbal and written communication skills, with an emphasis on tactand diplomacy●       Business driven and exceptional influencing skills; Excellent organizational,multi -tasking, presentation and time -management skills●        Passion for social enterprise, development of people and environmental benefits​

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