Regional Team Lead(West)
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• Training ADEs on our merchandising Standards.
• Engage and negotiate for shelf space and secondary display space
• Share targets with the team and work towards achievement of set targets.
• Check on Catman execution (share of shelf, brand merchandising and clear pricing on shelf)
• Check on planogram adherence (Brands are well merchandised in block formation, Cooler well merchandised as per segment planogram.
• Ensure all on-going promotions are active and well communicated to the outlets and consumers
• Conduct sales callage to all outlets in region to ensure execution standards are in place.
• Share competition activity with Guinness Nigeria
• Share feedback on matters arising from trade that need urgent attention.
• Share trade insights.
Requirements
• Serve as the lead point for account and also a link between account branches and Guinness Nigeria.
• Identify opportunity in trade, generate orders and communicate to Guinness Nigeria account manager for fulfillment
• Managing relationship at branch level to manage relationships with branch managers, mitigate against product expiry and be integral to effectively manage and reconcile product returns.
• Is accountable to delivery of regional sales targets
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