Community Associate

3 weeks ago

Lagos, Nigeria Co creation hub Full time

ABOUT THE COMPANY

Technology innovation centre

JOB SUMMARY

RequirementQualifications and Experience: Bachelor's Degree or equivalent in Marketing, Communication, English, Journalism, or a related field. 1 -2 years work experience in a marketing or community management role Social media marketing/content and  campaign management experience to deliver against clear metrics for engagement. Deep understanding of community networks; design, functionality, and strategy. Wide knowledge of digital marketing methods - including content marketing, social media, and online advertising. Proficient in Google Analytics. Knowledge of marketing trends and techniques.The Ideal candidate will possess a keen understanding of: How to create and sustain active communities virtually and in-person. Graphic design and photo/video editing skills. Ample project management skills, and is not afraid to create/take ownership of a new project and help it grow. How the creative economy works and how the communities in the sector operate. Tools and strategies that enhance community engagement both online and offline. A deep understanding of community engagement tools, social media analytics, and can utilise data and analytics to drive decision-making and advise on content and editorial decisions.To excel in this role, you would need: Project management and organisational skills to handle multiple priorities in a fast-paced environment. Good knowledge of both inbound and outbound marketing  Excellent communication skills (verbal, written, and presentation skills) to engage with technical and non-technical peers.

RESPONSIBILITIES

Job Description Support engagement with community(ies) of Creative Economy stakeholders including creatives / creators, sector support organisations like hubs, associations and collectives, service providers and freelancers, employers, and business owners etc. Support the management of the daily operations of the Creative Economy community ecosystem. Build models, metrics of success and growth strategies, ensuring long-term success and growth of the community. Foster a sense of community by building relationships with the community across a range of stakeholder types. Stimulate engagement by interacting with followers and the Creative Economy audience. Support the development of content strategy across all social media channels. Understand the online user experience and consumer journey and suggest improvements to how to better engage with our audience directly. Liaise with the Communications Unit to monitor analytical reporting in line with KPIs. Analyse the effectiveness of our engagement and social media campaigns to shape the next wave of activity. Measure the interaction level with the community; Monitor and engage with the community; answering questions, comments, and customer queries in a timely manner Monitor the success of campaigns and analyse community and social media data Prepare detailed monthly reports on community activity.

REQUIRED SKILLS

Stakeholder communication, Decision making, Partnerships, Research planning, Data analysis

REQUIRED EDUCATION

Bachelor's degree

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