Marketing Executive

3 weeks ago


Imo, Nigeria Mutual Benefit Assurance Full time

Job Description

  • Develop and implement direct marketing strategies to promote our company's products/policies.
  • Conduct market research to identify potential clients and understand their insurance needs.
  • Build and maintain relationships with corporate clients through regular communication and follow-ups.
  • Present and explain products to clients, highlighting their features, benefits, and competitive advantages.
  • Collaborate with the Unit Lead to set sales targets and develop sales plans to achieve them.
  • Proactively identify cross-selling and upselling opportunities to maximize revenue generation.
  • Generate new business by acquiring new clients and expanding the existing client base.
  • Provide excellent customer service by promptly addressing client inquiries, concerns, and claims.
  • Collaborate with internal teams to ensure seamless processing of policies, claims, and customer requests.
  • Prepare and present sales proposals, quotes, and reports to clients and management.
  • Stay updated on industry trends, market conditions, and competitors' offerings to adapt sales strategies accordingly.
  • Maintain accurate records of client interactions, sales activities, and pipelines in the CRM system.
  • Meet or exceed assigned sales targets and contribute to the overall success of the direct marketing unit.
  • Identify and pursue new business opportunities through direct marketing efforts.

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