Telesales Lead

Job Summary

You'll spearhead our efforts to grow our HORECA market presence, optimise operations, and enhance customer relationships. Your leadership will be crucial in driving sales, expanding our client base, and elevating customer satisfaction and retention through the Telesales function.

Key Responsibilities

• Lead the Tele Sales team focused on both new customer acquisition and the retention of existing customers.
• Implement and refine sales strategies, ensuring alignment with our broader goals of customer engagement and satisfaction improvement.
• Drive the integration and utilization of CRM and advanced analytics tools to enhance sales operations and customer insights.
• Work closely with the Commercial Excellence team to leverage data-driven strategies for predictive analytics and churn reduction.
• Foster a culture of high performance within the Tele Sales team, setting clear targets and metrics for daily, weekly, monthly, and quarterly activities.
• Collaborate with the Field Sales Team and Premium Accounts Team to ensure a seamless customer journey and enhance the overall customer experience.
• Report on team performance, offering insights and strategies to the leadership team for continuous improvement.

Requirements

• Bachelors degree in Business, Marketing, or related field.
• Proven experience in telesales, with a strong background in sales leadership, particularly within a HORECA or similar industry.
• Demonstrated ability to lead and motivate a sales team towards achieving sales targets.
• Proficiency in CRM systems and sales analytics tools.
• Exceptional communication and interpersonal skills, with the ability to engage effectively at all levels of the organization.
• Strategic thinker with a strong analytical mindset.
• CRM Software Proficiency: Ability to utilize customer relationship management CRM software effectively. This includes managing leads, tracking sales interactions, analyzing customer data, and generating reports.
• Sales Analytics: Competence in interpreting sales data and analytics to inform strategies, measure performance against sales targets, and identify areas for improvement. This is paramount.
• Telecommunications Technology: Familiarity with tele sales technologies, including auto-dialers, VoIP, and other communication tools that facilitate efficient remote sales operations.
• Knowledge of Sales Techniques: Understanding of various sales techniques tailored to telesales, including cold calling, BANT Budget, Authority, Need, Timeline qualification, and consultative selling.
• Digital Marketing: Basic understanding of digital marketing principles to work closely with marketing teams on lead generation strategies and to better understand the customer journey.
• Data Privacy and Security: Awareness of data protection laws and best practices to ensure customer information is handled securely and in compliance with regulations.