Sales and Marketing Supervisor

1 week ago

owerri, Nigeria Micash microfinance cooperative Full time

Overview: The Sales and Marketing Supervisor is responsible for leading and managing all marketing
efforts, sales campaigns, and field operations within MiCash Microfinance Cooperative. This role
encompasses the responsibilities of supervising marketing staff, developing market strategies,
conducting market research, and overseeing loan processing as well as the activities of field agents.
The Sales and Marketing Supervisor plays a vital role in driving customer engagement and ensuring
the successful implementation of sales initiatives.
Responsibilities:
• Develop and implement effective marketing strategies to promote MiCash’s services and
enhance brand visibility.
• Manage and supervise marketing staff, ensuring that marketing campaigns are executed
successfully.
• Conduct market research to identify customer needs and preferences, as well as emerging
trends in the solar energy sector and food sales and distribution.
• Oversee field agents and loan officers, coordinating their efforts to maximize outreach and
client acquisition.
• Evaluate the performance of field agents and loan officers, providing guidance and support to
achieve sales targets.

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