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Marketer

1 month ago

Lagos, Lagos, Nigeria DynamicPlusAdvisory Full time
Job Title: Marketer
Location: Lagos State ( Ogba, Surulere and Ikorodu )
Job Summary:
The successful candidate will work to ensure the successful delivery of marketing objectives. The successful candidate sees to executing marketing strategies, creating and managing campaigns, and supporting efforts to enhance brand growth and visibility. This role requires creativity, organizational skills, and a results-driven mindset to achieve the company's business goals.
Key Responsibilities:

• Develop and implement strategies that drive brand growth.

• Create and manage integrated marketing campaigns to acquire new customers and encour-age repeat business.

• Contribute to the planning and execution of trade shows, exhibitions, and promotional events.

• Write and proofread marketing materials.

• Coordinate with designers, animators, and printers.

• Manage the day-to-day handling of all social media channels (LinkedIn, Facebook, Twitter, Instagram, YouTube, etc.).

• Adapt content to suit different social media platforms.

• Foster relationships with influencers to promote the brand.

• Support the development, launch, and management of new competitions and campaigns.

• Undertake audience research.

• Actively manage social media communities by responding to posts and fostering discussions.

• Monitor, analyze, and report on the performance of marketing activities using tools like Google Analytics and social media insights.
Qualifications & Skills:

• Bachelor's degree in marketing, Communications, Business Administration, or related fields.

• 1-3 years of experience in a marketing role

• Strong organizational and project management skills.

• Excellent verbal and written communication skills.

• Proficiency in digital marketing tools, social media platforms, and analytics (e.g., Google Ads, CRM software, Facebook Insights).

• Creativity and attention to detail.

• Ability to work on multiple campaigns simultaneously and meet tight deadlines.
Key Performance Indicators (KPIs):

• Growth in social media engagement and website traffic.

• Lead generation and conversion rates.

• Positive customer and stakeholder feedback.

• Adherence to project timelines and budgets.