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Digital Marketing Specialist

2 weeks ago

Ikeja, Lagos, Nigeria AK SWIFT LOGISTICS LTD Full time
Job Overview
A dynamic Digital Marketer is required to develop, implement, track, and optimize digital marketing campaigns across all digital channels. The ideal candidate will play a key role in building brand presence online, generating leads, and supporting business growth.

Main Responsibilities
  • Develop and manage digital marketing strategies across platforms (Google, Instagram, Facebook, LinkedIn, Xetc).
  • Create engaging content for the company's website, blog, and social media platforms.
  • Optimize SEO/SEM strategies to increase visibility and website traffic.
  • Monitor, track, and report performance of digital campaigns using analytics tools.
  • Conduct market research and competitor analysis to identify trends and opportunities.
  • Manage paid ad campaigns and budget allocation.
  • Develop email marketing campaigns and maintain mailing lists.
  • Collaborate with sales and operations teams to support campaigns and promotions.
  • Maintain brand consistency across all digital channels.