
Growth and Marketing Team Lead
5 days ago
About this role
The Digital Marketing Strategist will lead our marketing strategy, execution, and operational management for Grazac initiatives. You will work with content creators, designers, social media strategists, program/community managers, and customer support to increase awareness of our academy and create strategies to increase revenue.
This role requires a growth-oriented individual who is resourceful, entrepreneurial at heart, and conscious of the bottom line. As a Digital Marketing Strategist, you will be responsible for:
Key Responsibilities
- Develop and execute digital marketing strategies to increase brand awareness, drive traffic, and generate leads.
- Manage and optimize digital advertising campaigns, including PPC, display ads, and social media ads.
- Create and curate engaging content for our website, blog, email campaigns, and social media channels.
- Monitor and analyze key performance metrics to track campaign effectiveness and identify areas for improvement.
- Stay up-to-date with the latest trends and best practices in digital marketing and recommend new strategies to achieve business objectives.
- Collaborate with cross-functional teams, including design, content, and product teams, to ensure alignment and consistency in messaging across all digital channels.
- Manage relationships with external vendors and agencies as needed.
- Lead and oversee the activities of the Growth/Marketing Team.
- Communicate and represent the team where necessary, internally and externally.
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Abeokuta, Ogun State, Nigeria GRAZAC Full timeAbout this roleThe Digital Marketing Manager will lead our marketing strategy, execution, and operational management for Grazac initiatives. You will work with content creators, designers, social media strategists, program/community managers, and customer support to increase awareness of our academy and create strategies to increase revenue.The Digital...
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