Global Content and Campaign Lead

3 days ago


Lagos, Lagos, Nigeria Plugz Strategic Services Full time
About Us
We are Plugz Strategic Services, a forward-thinking agency dedicated to delivering innovative digital and brand solutions. Our mission is to empower businesses to succeed in the rapidly evolving digital landscape.

The Role:
We are seeking a highly skilled Digital Marketing Officer to spearhead our global digital marketing efforts. As a key member of our team, you will develop and execute comprehensive digital marketing strategies that drive significant growth by attracting and engaging foreign clients.

Key Responsibilities:
  • Develop and execute digital marketing strategies targeting international markets
  • Identify and penetrate new foreign client segments through targeted digital campaigns
  • Create compelling and culturally relevant content that resonates with diverse audiences
  • Design visually stunning graphics and marketing materials for various digital platforms
  • Produce high-quality video content for social media, websites, and advertising campaigns
  • Write persuasive and conversion-focused copy for ads, landing pages, and email campaigns
  • Manage and optimize online advertising campaigns (e.g., Google Ads, social media ads) for international reach
  • Analyze website traffic and campaign performance using Google Analytics and other tools, providing detailed reports and actionable insights

Requirements:
* Proven experience in a Digital Marketing role with a strong focus on international markets
* Demonstrated ability to attract and secure foreign clients through digital marketing initiatives
* Advanced skills in graphic design, video editing, and copywriting
* Expertise in SEO, SEM, social media marketing, email marketing, and content marketing
* Strong understanding of international business practices and cultural nuances
* Excellent written and verbal communication skills in English, and ideally, fluency in additional languages
* Analytical and data-driven mindset with a focus on conversion optimization
* Ability to work independently and as part of a global team

Benefits:
* Opportunity to work on exciting global projects
* Chance to significantly impact the company's international growth
* Professional development and growth opportunities
* A collaborative and supportive global team environment


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