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Marketing Director

1 week ago

Abuja, FCT, Nigeria Plugz Strategic Services Full time

**About Us**

Plugz Strategic Services is a dynamic startup brand and marketing agency dedicated to delivering innovative solutions that drive business growth. We're seeking a highly motivated and results-driven Marketing Manager to join our growing team.

**Job Description**

The ideal candidate will be instrumental in developing and executing comprehensive marketing strategies that build brand awareness, customer engagement, and revenue growth for both our agency and clients. This role demands a strong understanding of marketing principles, digital marketing expertise, and exceptional communication skills.

**Key Responsibilities:**

  • Develop and implement strategic marketing plans to generate revenue and client acquisition.
  • Manage and execute multi-channel marketing campaigns with a focus on ROI.
  • Conduct market research and competitive analysis to identify target audiences, market trends, and opportunities.
  • Create compelling marketing content showcasing our expertise and value proposition.
  • Manage social media presence and engagement for lead generation and brand building.
  • Oversee email marketing campaigns targeted at specific client segments with a focus on conversion and lead nurturing.
  • Plan and execute marketing events and sponsorships designed to attract potential clients and generate leads.
  • Track, analyze, and report on key marketing metrics demonstrating the impact of marketing activities on revenue and client acquisition.

**Required Skills and Qualifications:**

  • Bachelor's degree in Marketing, Business Administration, or a related field.
  • Years of experience in marketing with a demonstrable track record of generating revenue, leads, and clients.
  • Proven ability to develop and execute marketing strategies contributing to business growth.
  • Strong understanding of digital marketing principles and best practices.
  • Expertise in SEO, SEM, social media marketing, email marketing, content marketing, and marketing automation.