Digital Marketer

1 day ago


Lagos, Lagos, Nigeria Urbanlife Realty Full time
Job summary

The role involves managing social media and digital ads, creating property marketing content, optimizing online visibility, and tracking campaign performance to maximize ROI. The ideal candidate will leverage digital channels to increase brand presence, attract buyers, and support property sales growth.

Min Qualification: Diploma Experience Level: Mid level Experience Length: 3 years Working Hours: Full Time

Job descriptions & requirements

Responsibilities:

  • Develop and execute digital marketing campaigns that drive property sales and lead acquisition
  • Plan, manage, and optimize paid advertising campaigns across Meta, Google, and other platforms
  • Create high-converting content for social media, websites, landing pages, and email campaigns
  • Manage and grow social media accounts with a focus on engagement and conversions
  • Track campaign performance, analyze data, and optimize strategies for better ROI
  • Collaborate with the sales team to align marketing activities with revenue targets
  • Stay updated on digital marketing trends, tools, and real estate market dynamics

Key Performance Indicators (KPIs):

  • Monthly qualified leads generated from digital channels
  • Cost per lead (CPL) and return on ad spend (ROAS)
  • Conversion rate from leads to inspections and sales
  • Social media growth and engagement rate
  • Website traffic growth and landing page conversion rate
  • Overall contribution of digital campaigns to monthly sales revenue

Requirements:

  • Lead generation & conversion skills
  • Social media marketing skills
  • Content creation skills
  • Paid advertising (ads management) skills
  • SEO & online visibility skills
  • Data Analysis & reporting skills
  • Email & whatsApp Marketing skills
  • CRM & funnel management skills
  • Market research skills
  • Communication & creativity skills


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