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Digital Marketer

14 minutes ago

Lagos, Lagos, Nigeria Bridgemead Consulting Full time

JOB ADVERTISEMENT

Bridgemead Consulting is a holistic and innovative business consultancy that believes in connecting businesses with the right individuals. We are recruiting on behalf of our client, an information technology service and consultancy, for the position below:

Job Title: Digital Marketer

Code: BMC/FSR/DM/001

Location: Yaba, Lagos

Work Mode: Remote

Work Hours: 9:00 am - 5:00 pm; Monday-Friday

Job Summary:

We are seeking an experienced Digital Marketer who will be responsible for developing and executing comprehensive digital marketing strategies to drive online growth, enhance brand visibility, and generate leads across various digital channels. This role focuses on optimizing online presence and maximizing ROI through data-driven campaigns.

Key Responsibilities

  • Develop, implement, and manage digital marketing campaigns across all digital channels, including SEO, SEM, social media, email, and display advertising.
  • Plan and execute content calendars for key social media platforms including Instagram, TikTok, and YouTube Shorts, encompassing feed posts, reels, stories, and carousels.
  • Set up and manage Meta Ads (Facebook, Instagram), Google Ads, and advanced retargeting campaigns to optimize ad spend and performance.
  • Build and automate effective email marketing campaigns (newsletters, promotions, product education) using platforms like Klaviyo, Mailchimp, or similar tools.
  • Implement and continuously optimize SEO best practices to improve organic search rankings and drive web traffic.
  • Track, analyze, and report on website traffic, engagement, conversion rates, and overall digital campaign performance using analytics tools.
  • Identify new digital marketing trends and technologies, evaluating their potential for integration into current strategies.
  • Collaborate with the internal stakeholders to ensure consistent brand messaging and visual identity across all digital platforms.
  • Manage digital marketing budgets, ensuring efficient allocation of resources and maximizing return on investment.
  • Conduct competitive analysis to identify market opportunities and inform digital strategy adjustments.
  • Other responsibilities as assigned by management.

Qualifications and Professional Experience

  • Bachelor's degree in Mass Communication, Marketing, or a related field.
  • Digital Marketing certification is a plus.
  • 2–3 years experience in marketing, branding, or content creation, ideally in the tech industry.

Core Skills and Function. Competencies

  • Excellent analytical and problem-solving skills with a data-driven approach.
  • Strong communication and interpersonal skills.
  • High attention to detail, ensuring all tasks are completed to deadlines and with precision.
  • Ability to think out of the box.
  • Strategic marketing mindset with hands-on execution experience.
  • Ability to work independently and prioritise tasks.
  • Proficiency in digital marketing tools and platforms (e.g., Google Analytics, Google Ads, Meta Ads Manager, CRM tools, email marketing platforms).
  • Strong understanding of SEO, SEM, social media marketing, and email marketing best practices.
  • Comprehensive knowledge of digital marketing strategies and execution.
  • Proven track record in driving digital growth and ROI.

General Conditions

  • Remuneration:N250,000

To Apply:

  • Share your Curriculum Vitae via email
  • Ensure you add the Job Title to the subject i.e. Digital Marketer.
  • Applications without the subject matter will NOT be considered.

Job Type: Contract

Pay: ₦250,000.00 per month