AI Digital Marketing Specialist

3 days ago


Lagos, Lagos, Nigeria free jobss Full time

Location: Lagos

Work mode: Fully onsite (Monday to Friday
)

AI-Driven Digital Marketing Specialist

  • 3–5 years of experience in digital marketing with strong hands-on exposure to AI-powered marketing use cases such as personalization, campaign optimization, content generation, and marketing automation.
  • Practical experience using AI tools (LLMs, GenAI for text/image/video), marketing platforms (Meta, Google, WhatsApp/CPaaS), and experimentation frameworks (A/B testing, uplift measurement).
  • Demonstrated ability to drive measurable outcomes like CTR improvement, conversion rate uplift, CLV growth, CAC reduction, and engagement lift.
  • Prior projects involving hyper-personalization, conversational marketing, loyalty platforms, or AI-led campaigns in FMCG, retail, or consumer brands.
  • Strong marketing intuition combined with data literacy, capable of working with analysts and engineers to operationalize AI at scale.


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