Social Media Manager

6 days ago

Lagos, Lagos, Nigeria Dunn and Braxton Full time ₦2,400,000 - ₦4,200,000 per year

HIRING - Social Media Manager (Digital Media Agency)

Location: Lagos (Island)

Work Schedule: Flexible

Compensation
- Base Pay ranges BTW N200,000 – N350,000 Monthly net, + Other interesting benefits

About the Company:
Our client is a fast-growing digital marketing agency with solid expertise working with diverse brands and industries in Africa.

Job Objective:
The client is looking to hire a dynamic, data-driven, and highly creative Social Media Manager to lead its brand's online presence and community engagement. The ideal candidate must be strategic, organized, and passionate about storytelling through digital platforms. S/he will oversee daily social media operations — from content planning and execution to analytics and community management — ensuring that every post aligns with the brand's tone, values, and objectives.

Key Responsibilities:

  • Develop and implement a comprehensive social media strategy to increase brand awareness, engagement, and conversion.
  • Manage daily publishing across platforms (Instagram, TikTok, X, Facebook, LinkedIn, YouTube, Threads, etc.).
  • Lead content planning and approval calendars, ensuring all visuals, captions, and videos align with brand voice and campaign objectives.
  • Collaborate with content creators, designers, and copywriters to produce high-performing, trend-driven content.
  • Track, analyze, and report on social media performance using data insights to optimize reach and engagement.
  • Build and maintain an active online community through real-time engagement, DMs, comments, and brand interactions.
  • Monitor social media trends, cultural moments, and competitor activity to inform creative direction.
  • Develop and manage influencer partnerships and social media collaborations.
  • Support paid ad campaigns with organic strategy alignment.
  • Uphold brand consistency and tone of voice across all digital touchpoints.

Key Requirements:

  • Bachelor's Degree in Marketing, Communications, or related field (preferred).
  • 3–5 years of proven experience managing social media for brands or agencies.
  • Strong understanding of digital marketing, platform algorithms, and social media best practices.
  • Excellent written communication skills and creative storytelling ability.
  • Experience using social media management and analytics tools (e.g., Meta Business Suite, Hootsuite, Buffer, Sprout, Later, etc.).
  • Ability to interpret analytics and translate data into actionable strategy.
  • Skilled at balancing multiple projects with tight deadlines.
  • Basic design or video editing skills (Canva, CapCut, or Adobe tools) are a strong advantage.

Preferred Attributes:

  • Trend-savvy and culturally aware, especially of Nigerian and global digital culture.
  • Strategic thinker with an eye for aesthetics and campaign cohesion.
  • Proactive, collaborative, and confident in leading creative discussions.
  • Passionate about storytelling, audience psychology, and brand building.

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