Head of Brands

1 week ago

Lagos, Nigeria Peridot Forte Solutions Consulting Full time

Job Summary:

The Head of Brands & Marketing will be responsible for leading the development and implementation of branding and marketing strategies and campaigns for a leading brand in the Quick Service Restaurant space in Nigeria. The primary goal of the role is to drive overall brand strategy and positioning, revenue growth, customer acquisition and retention through effective branding, marketing and communication strategies.

Responsibilities:

  • Define the brand's unique value proposition and positioning in the market, while monitoring market trends and the competitive landscape to identify opportunities to project the appropriate brand image.
  • Develop and implement effective marketing strategies and campaigns that support the company’s growth objectives and align with the brand’s image and identity.
  • Drive market research initiatives and analysis to identify target customers, customer preferences, competitive landscape, and emerging trends in the quick-service restaurant industry.
  • Develop and manage the annual marketing budget and ensure that all marketing activities are within budget.
  • Oversee the development of advertising and promotional materials, such as print and digital ads, social media campaigns, email marketing, and in-store signage.
  • Collaborate with cross functional teams, including creatives, contents and digital marketing to develop compelling campaigns that drive customer engagements.
  • Manage and analyze the effectiveness of marketing campaigns to ensure ROI and adjust strategies as needed.
  • Develop and maintain relationships with media outlets and influencers to secure media coverage and endorsements.
  • Lead the development and execution of customer loyalty and retention programs.
  • Collaborate with the operations team to ensure marketing programs are executed in-store effectively and consistently across all locations.
  • Develop and manage relationships with external partners and vendors, such as printers, photographers, and production companies.
  • Manage the company’s digital marketing efforts including website content, social media channels, email marketing and online ads.
  • Prepare and present monthly, quarterly and annual reports to senior management

Requirements:

  • First degree in Marketing, Business Administration, or related field.
  • 5+ years of experience as a brand or marketing manager with a proven record of success in marketing.
  • Demonstrated success in developing and implementing effective marketing campaigns.
  • Strong strategic thinking, analytical and problem-solving skills.
  • Proficiency in digital marketing tools and platforms.
  • Creative and innovative mindset
  • Excellent communication and interpersonal skills.
  • Strong leadership and management skills, with experience in leading and developing a team.
  • Proficiency in Microsoft Office Suite and marketing automation tools.
  • Knowledge of social media platforms and digital marketing techniques.
  • Ability to manage multiple projects simultaneously and meet deadlines.
  • Passion for the quick service restaurant industry and commitment to continuous learning and improvement

  • Head of Brand

    7 days ago

    Lagos, Lagos, Nigeria Moniepoint Inc. Formerly TeamApt Inc. Full time

    Job SummaryWe are looking for a talented, creative and data-driven Head of Brand to join our creative and production teams and help us lead the development of Moniepoint's equity and ensure that all brand decisions ultimately result in stronger user acquisition, engagement and retention.As a Head of the Brand, you will develop and execute comprehensive...

  • Head of Brand

    1 week ago

    Lagos, Nigeria Moniepoint Inc. Formerly TeamApt Inc. Full time

    Job SummaryWe are looking for a talented, creative and data-driven Head of Brand to join our creative and production teams and help us lead the development of Moniepoint's equity and ensure that all brand decisions ultimately result in stronger user acquisition, engagement and retention.As a Head of the Brand, you will develop and execute comprehensive...

  • Head of Brands

    7 days ago

    Lagos, Lagos, Nigeria Peridot Forte Solutions Consulting Full time

    Job Summary: The Head of Brands & Marketing will be responsible for leading the development and implementation of branding and marketing strategies and campaigns for a leading brand in the Quick Service Restaurant space in Nigeria. The primary goal of the role is to drive overall brand strategy and positioning, revenue growth, customer acquisition and...

  • Head Brand Communication

    1 month ago

    Lagos, Lagos, Nigeria H. Pierson Associates Full time

    Job Summary:As the Head of Brand Communication and Marketing for the conglomerate.The individual will be responsible for leading and executing strategic branding and initiatives to enhance brand visibility, drive engagement, and ultimately contribute to the overall growth and success of the organization.This role requires a dynamic and visionary leader who...

  • Head of Brand Marketing

    2 months ago

    Lagos, Lagos, Nigeria FMR AGENCY Full time

    Role Overview: As the Head of Marketing and Brand Management, you will be responsible for developing and executing comprehensive marketing strategies to drive brand awareness, customer engagement, and revenue growth.You will oversee all aspects of marketing, including marketing communications, digital marketing, influencer marketing, event management, and...

  • Digital Brand

    4 weeks ago

    Lagos, Lagos, Nigeria Lead Enterprise Support Company Limited Full time

    ABOUT THE COMPANYLEAD Enterprise Support Company Limited is a foremost Human Resources Solutions organization with many years of cumulative experience and expertise. We are prolific in Outsourcing, Recruitment, Head Hunting and HR Advisory. We are a multi-sectorial servicing company, with landmark service deliverables to our clients in varied industries.JOB...

  • Head Chef

    4 weeks ago

    Lagos, Lagos, Nigeria Hilton Hotels & Resorts Full time

    ABOUT THE COMPANYHilton is one of the largest and fastest growing hospitality companies in the world, with more than 4,900 properties comprising over 800,000 rooms in 104 countries and territories. In the nearly 100 years since our founding, we have defined the hospitality industry and established a portfolio of 14 world-class brands, including our flagship...

  • Head Chef

    1 week ago

    Lagos, Lagos, Nigeria Hilton Hotels & Resorts Full time

    ABOUT THE COMPANYHilton is one of the largest and fastest growing hospitality companies in the world, with more than 4,900 properties comprising over 800,000 rooms in 104 countries and territories. In the nearly 100 years since our founding, we have defined the hospitality industry and established a portfolio of 14 world-class brands, including our flagship...

  • Head Chef

    1 week ago

    Lagos, Nigeria Hilton Hotels & Resorts Full time

    ABOUT THE COMPANYHilton is one of the largest and fastest growing hospitality companies in the world, with more than 4,900 properties comprising over 800,000 rooms in 104 countries and territories. In the nearly 100 years since our founding, we have defined the hospitality industry and established a portfolio of 14 world-class brands, including our flagship...

  • Head Chef

    2 months ago

    Lagos, Nigeria Curio Lagos Airport Full time

    DescriptionA Head Chef is responsible for managing all aspects of the kitchen to deliver an excellent Guest and Member experience while seeking customer feedback, training staff, controlling costs, and covering all business needsWhat will I be doing?As a Head Chef, you are responsible for managing all aspects of the kitchen to deliver an excellent Guest and...

  • Design Manager

    1 week ago

    Lagos, Nigeria Canonical Full time

    JOB SUMMARYA portfolio demonstrating quality in UI design, especially visuallyExceptional educational achievements in design or related behavioral science disciplineFull lifecycle experience from user needs discovery through validation and implementation guidanceCommitment to transparent project delivery and owning team deadlinesExperience of managing a team...

  • Head Chef

    2 months ago

    Lagos, Lagos, Nigeria Curio Lagos Airport Full time

    A Head Chef is responsible for managing all aspects of the kitchen to deliver an excellent Guest and Member experience while seeking customer feedback, training staff, controlling costs, and covering all business needsWhat will I be doing?As a Head Chef, you are responsible for managing all aspects of the kitchen to deliver an excellent Guest and Member...

  • Head of Marketing

    2 weeks ago

    Lagos, Lagos, Nigeria Kloverharris Limited Full time

    Job descriptionWe are looking for a results-driven and innovative Head of Marketing to lead the marketing efforts of our liquor distribution company.The ideal candidate will have a deep understanding of the liquor industry, a strong track record of developing successful marketing strategies, and the ability to drive brand awareness and sales growth in a...

  • Head of Marketing

    3 weeks ago

    Lagos, Nigeria Kloverharris Limited Full time

    Job descriptionWe are looking for a results-driven and innovative Head of Marketing to lead the marketing efforts of our liquor distribution company.The ideal candidate will have a deep understanding of the liquor industry, a strong track record of developing successful marketing strategies, and the ability to drive brand awareness and sales growth in a...

  • Head of Marketing

    3 weeks ago

    Lagos, Lagos, Nigeria Kloverharris Limited Full time

    Job descriptionWe are looking for a results-driven and innovative Head of Marketing to lead the marketing efforts of our liquor distribution company.The ideal candidate will have a deep understanding of the liquor industry, a strong track record of developing successful marketing strategies, and the ability to drive brand awareness and sales growth in a...

  • Design Team Manager

    1 week ago

    Lagos, Nigeria Canonical Full time

    What your day will look likeReviewing the work of your design team for qualityWorking with individual designers to support their professional growthContinuously improving operational workflows, including production outsourcing and collaboration with Web EngineeringWorking with stakeholders, especially Marketing and our Head of Brand, to clearly define and...

  • Head of Development

    4 weeks ago

    Lagos, Nigeria Workforce Group Full time

    Job DescriptionWe are seeking to hire head of development who will Provide strategic planning, oversight and leadership to the company’s Development Real estate acquisition, Design and Construction and Facilities maintenance to achieve maximal efficiencies and operational excellence in support of the company’s corporate objectives. Responsible for all...

  • Head of Development

    2 weeks ago

    Lagos, Lagos, Nigeria Workforce Group Full time

    Job DescriptionWe are seeking to hire head of development who will Provide strategic planning, oversight and leadership to the company's Development Real estate acquisition, Design and Construction and Facilities maintenance to achieve maximal efficiencies and operational excellence in support of the company's corporate objectives. Responsible for all...

  • Head of Development

    4 weeks ago

    Lagos, Lagos, Nigeria Workforce Group Full time

    Job DescriptionWe are seeking to hire head of development who will Provide strategic planning, oversight and leadership to the company's Development Real estate acquisition, Design and Construction and Facilities maintenance to achieve maximal efficiencies and operational excellence in support of the company's corporate objectives. Responsible for all...

  • Head of Development

    1 month ago

    Lagos, Nigeria Workforce Group Full time

    ABOUT THE COMPANYWe support businesses and organisations of varying size, structure and maturity across diverse sectors such as Technology, Telecoms, Oil & Gas, Financial Services, Third Sector, FMCG etc. to enhance business performance, optimise for growth and achieve exceptional results.JOB SUMMARYBachelor’s in Construction or similar field, Masters...