Digital Marketing Associate
1 month ago
Responsibilities
Develop engaging and relevant content for digital platforms, including website, social media, and email campaigns.
Ensure content aligns with brand guidelines and maintains a consistent voice across all channels.
Create and execute social media strategies to increase brand awareness and drive engagement.
Monitor and respond to comments, messages, and mentions on social media platforms.
Analyze social media metrics to assess the success of campaigns and identify areas for improvement.
Plan and execute email marketing campaigns, including designing templates and analyzing performance metrics.
Segment email lists and personalize content to target specific audience groups effectively.
Optimize website content for search engines to improve organic search visibility.
Conduct keyword research and implement on-page and off-page SEO strategies.
Utilize analytics tools to track and analyze website traffic, social media performance, and campaign effectiveness.
Prepare regular reports with key performance indicators and actionable insights for optimization.
Assist in creating and managing online advertising campaigns across platforms like Google Ads, Facebook
Requirements:
Educational level: DegreeProfessional Experience
Social Media Marketing and Digital marketing skills
Web analytics and Online marketing skills
Excellent verbal and written communication skills
Experience with SEO and SEM
Experience with marketing automation and CRM tools
Familiarity with graphic design tools such as Adobe Creative suite is a plus
Key Competencies
Excellent analytical, problem-solving, and communication skills.
Meticulous attention to detail and accuracy.
Ability to interpret and analyze financial statements and periodicals.
Ability to work independently and as part of a team.
Excellent organisational skills
Experience with general ledger functions and the month-end/year-end close process
Work Mode: Remote
Remuneration: NGN 70 - 100,000 monthly net
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