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Digital Marketer
2 months ago
Job Summary
- We are looking to employ a seasoned and professional digital marketer with the ability to implement effective digital marketing strategies to promote our products and services.
Roles:
- Lead the charge in building, executing, and managing diverse Google Ad campaigns, always aiming to enhance the digital presence and success of the company.
- Develop and execute digital marketing campaigns across various platforms, including search engine optimization SEO, search engine marketing SEM, social media, email marketing, and content marketing.
- Collaborate with our diverse team to ensure a cohesive and consistent approach to our content delivery; including web sites, social media, branding and SEO.
- Co-ordinate special publicity events and promotions.
- Provide captivating and trendy topics for our products and services
- Conduct public opinion and attitude surveys
- Measure the success of every social media campaign and prepare a monthly report
- Monitor our social media channels and support a strategy to respond to queries and comments, and build on our engaged audience.
- Grow our followers/connections on the various social media platforms
- Design market research questionnaires
- Conduct online marketing, E-commerce and Website promotions
- Ensure all-around consistency style, fonts, images and tone
- Support the communications team as needed. This may include proofing, light editing, and working in our CMS.
- Stay at the forefront of digital advertising trends, continuously honing your skills and knowledge, especially in Google Ads, Google Analytics and SEO to provide the best solutions and insights to our clients.
Requirements
- Minimum of HND/Bsc. in any related field.
- 3 to 6 years real-life experience in a relevant field, particularly in social media management and Google Ads.
- Solid knowledge of SEO, keyword research and Google analytics
- Creative mindset with a keen eye for design and understanding of user experience principles.
- Ability to design captivating graphics and flyers is a plus
- Ability to use social media planning/scheduling software
- Proficiency in the use of Canva and other graphics/video editing tools
- Must be able to think outside the box