Social Media Manager

1 week ago


Lagos, Lagos, Nigeria Alan & Grant Full time

Key Responsibilities

  • Perform research on current benchmark trends and audience preferences
  • ⁠Design and implement social media strategy to align with business goals
  • ⁠Set specific objectives and report on ROI
  • ⁠Generate, edit, publish and share engaging content daily e.g. original text, photos, videos and news
  • ⁠Monitor SEO and web traffic metrics
  • ⁠Collaborate with other teams, like marketing, sales and customer service to ensure brand consistency
  • ⁠Communicate with followers, respond to queries in a timely manner and monitor customer reviews
  • ⁠Oversee assigned social media accounts'
  • ⁠Suggest and implement new features to develop brand awareness, like promotions and competitions
  • Stay up-to-date with current technologies and trends in social media, design tools and applications

Requirements

  • Proven work experience as a Social media manager
  • ⁠Hands on experience in content management
  • ⁠Excellent copywriting skills
  • Ability to deliver creative content text, image and video
  • Solid knowledge of SEO, keyword research and strong analytics
  • Knowledge of online marketing channels
  • Familiarity with web design
  • Excellent communication skills
  • Analytical and multitasking skills

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