Brand Designer

1 week ago


Lagos, Lagos, Nigeria Pulse NG Full time

Pulse is seeking a Brand Designer to define and shape the visual identity of Pulse Picks across social media and website.

  • Main Responsibilities:
    • Develop a distinctive visual identity for Pulse Picks that aligns with the brand vision.
    • Create comprehensive style guides for design consistency across digital platforms.
    • Collaborate with marketing and creative teams on engaging design concepts.
    • Design and maintain the look and feel of the web platform.
    • Ensure social media visuals reflect the brand tone and are optimized for platforms like Instagram, TikTok, Facebook, and YouTube.
    • Develop mock-ups and wireframes for new web pages and landing pages.
    • Create innovative visual assets for product recommendations, promotions, and editorial content.
    • Lead the design process for social media posts, stories, banners, and advertisements.
    • Stay up-to-date with design trends to ensure Pulse Picks remains fresh and competitive.
    • Optimize design elements based on user feedback, engagement data, and platform performance.

Required Skills and Qualifications:

  • Proven experience in brand design, web design, and social media design.
  • Proficiency in design software and knowledge of responsive design principles.
  • Strong visual design skills with understanding of typography, color theory, and layout techniques.
  • Experience in designing web pages, landing pages, and user interfaces.
  • Expertise in creating visually compelling designs for social media platforms.
  • Excellent verbal and written communication skills.
  • Ability to collaborate effectively with cross-functional teams.

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