Marketing Director

15 hours ago

Lekki, Lagos, Nigeria Agurate Online Limited Full time

We are on the lookout for a seasoned Marketing Director - Brand Development to spearhead the development and execution of brand strategies, marketing campaigns, and customer engagement initiatives.

This role will drive brand growth, enhance market visibility, and optimize the customer journey to align with our mission of providing stylish and affordable fashion.

  • Key Objectives:
  • Develop comprehensive brand strategies to position us as a leading fashion retailer in the Nigerian and African markets.
  • Lead cross-functional teams to execute multi-channel marketing campaigns and customer engagement initiatives.
  • Collaborate with internal departments to align marketing initiatives with business objectives.
  • Design and implement data-driven marketing strategies to maximize ROI.
  • Oversee content creation, ensuring relevance, creativity, and alignment with brand voice.

Qualifications:

Bachelor's Degree in Marketing, Business Administration, or a related field.

5 - 10 years of experience in brand management and marketing within retail or e-commerce industries, with at least 3 years in a managerial role.

Strong understanding of digital marketing, content marketing, and social media strategies.

Familiarity with CRM systems and e-commerce platforms.

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