Content Marketing Lead

16 hours ago


Ikeja, Lagos, Nigeria Whoosh NG Full time

Job Overview:

We are looking for a highly motivated Content Marketing Lead to join our team at Whoosh NG. As a key member of our marketing department, you will be responsible for developing and implementing comprehensive content marketing strategies that drive business growth and customer engagement.

About the Role:

This is an exciting opportunity to work with a talented team of marketers who share your passion for innovation and creativity. You will have the chance to work on a wide range of projects, from content creation and social media management to SEO optimization and paid advertising campaigns.

Main Responsibilities:

  • Develop and implement content marketing strategies that align with our business objectives
  • Create and oversee content strategies for various digital channels, including websites, social media, email marketing, blogs, and more
  • Implement Search Engine Optimization (SEO) best practices to improve website rankings and organic traffic
  • Plan and execute Search Engine Marketing (SEM) campaigns to drive targeted traffic and conversions
  • Manage social media platforms and create engaging social media campaigns
  • Develop and execute email marketing campaigns to nurture leads, retain customers, and drive sales
  • Plan and manage paid advertising campaigns across various platforms such as Google Ads, Facebook Ads, LinkedIn Ads, etc.
  • Analyze user behavior and website performance to identify areas for improvement
  • Track and analyze key performance metrics, providing regular reports on the effectiveness of digital marketing efforts

Requirements:

  • 3+ years of experience in digital marketing or a related field
  • Proven track record of success in developing and implementing effective digital marketing strategies
  • Strong understanding of search engine optimization (SEO) principles and best practices
  • Excellent communication and project management skills
  • Ability to work effectively in a fast-paced environment


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