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Marketing Communications Specialist
15 hours ago
We are a dynamic IT company, constantly innovating and expanding our services. As a Digital Marketing Strategist/Content Creation Expert, you will play a key role in driving our marketing efforts forward, developing and executing digital marketing strategies, creating engaging content, and analyzing campaign performance. If you're passionate about digital marketing and have the skills to drive results, we want to hear from you
Key Areas of Responsibility:
• Develop and implement digital marketing strategies across multiple channels, including SEO, SEM, social media, and email marketing.
• Create high-quality content for various platforms, such as blogs, social media, emails, and case studies.
• Collaborate with the team to design and implement campaigns that drive brand awareness, engagement, and lead generation.
• Optimize content for search engines and manage paid ad campaigns on Google, Facebook, and LinkedIn.
• Analyze campaign performance using data analytics tools and provide actionable insights to improve future campaigns.
Required Skills and Qualifications:
• Bachelor's degree in Marketing, Communications, IT, or a related field.
• 1-3 years of experience in digital marketing or content creation (IT/tech industry experience preferred).
• Proficiency in SEO, SEM, PPC, and social media management.
• Hands-on experience with marketing tools like Google Ads, HubSpot, Mailchimp, and Canva.
• Excellent writing and editing skills with an eye for detail.
• Strong analytical skills with the ability to track and optimize campaign performance.
• Team player with excellent communication and project management skills.
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