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Digital Strategy Leader

1 week ago

Abuja, FCT, Nigeria Plugz Strategic Services Full time

**Role Overview**

We're seeking a skilled Marketing Manager to join our team at Plugz Strategic Services. The ideal candidate will be responsible for developing and executing marketing strategies that drive business growth, revenue, and brand awareness.

**Key Responsibilities:**

  • Develop and implement comprehensive marketing plans to achieve business objectives.
  • Manage and execute multi-channel marketing campaigns with a focus on ROI.
  • Conduct market research and competitive analysis to identify target audiences, market trends, and opportunities.
  • Create compelling marketing content showcasing our expertise and value proposition.
  • Manage social media presence and engagement for lead generation and brand building.
  • Oversee email marketing campaigns targeted at specific client segments with a focus on conversion and lead nurturing.
  • Plan and execute marketing events and sponsorships designed to attract potential clients and generate leads.
  • Track, analyze, and report on key marketing metrics demonstrating the impact of marketing activities on revenue and client acquisition.

**Requirements:**

  • Bachelor's degree in Marketing, Business Administration, or a related field.
  • Years of experience in marketing with a demonstrable track record of generating revenue, leads, and clients.
  • Proven ability to develop and execute marketing strategies contributing to business growth.
  • Strong understanding of digital marketing principles and best practices.
  • Expertise in SEO, SEM, social media marketing, email marketing, content marketing, and marketing automation.