Social Media Content Specialist

10 hours ago


Lagos, Lagos, Nigeria Travel Kulture Full time
About the Role: We're looking for a talented Social Media Content Specialist to help us develop and implement a successful social media strategy. The ideal candidate will have a strong understanding of social media platforms and be able to create engaging content that resonates with our audience. As a key member of our marketing team, you will manage our social media presence, analyze metrics, and collaborate with our team to promote our products and services.

Key Responsibilities:
  • Develop and implement a comprehensive social media strategy.
  • Create high-quality, engaging content for multiple social media platforms.
  • Manage and schedule content using various social media management tools.
  • Collaborate with our team to develop and promote new products, promotions, and events.
  • Analyze social media metrics to inform content decisions and optimize performance.
  • Respond to and engage with followers on social media, including responding to comments, messages, and reviews in a timely and professional manner.
  • Follow up with direct messages (DMs) and inquiries from customers, influencers, and partners.

Requirements:
  • 1-2 years of experience in social media marketing.
  • Proven track record of success in growing social media presence and engagement.
  • Excellent content creation skills.
  • Strong understanding of social media platforms and their features.
  • Analytical skills and ability to interpret social media metrics.
  • Ability to work independently and collaboratively as part of a team.


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