Social Media Director

2 months ago

Ibadan, Oyo State, Nigeria Blockchain Innovation Hub Full time
Job Title: Social Media Manager

The Blockchain Innovation Hub is seeking an experienced Social Media Manager to lead our digital presence and drive engagement with our target audience. This is a unique opportunity to join a cutting-edge organization and contribute to the growth of our brand.

Key Responsibilities:

• Develop and implement social media strategies that align with our brand voice and messaging
• Create high-quality video and text content that resonates with our target audience
• Manage content calendars using social media management tools like Hootsuite, Buffer, or Sprout Social
• Analyze and report on social media metrics, providing insights and actionable recommendations for growth
• Run and optimize paid social media campaigns, ensuring performance targets are met
• Engage with the online community, responding to comments and messages to build brand loyalty
• Monitor social media trends and emerging platforms, incorporating new ideas into strategies
• Collaborate with internal teams (marketing, design, etc.) to ensure cohesive brand messaging across channels
• Coordinate influencer outreach and manage partnerships to expand the brand's reach

Qualifications:

• 3-5 years of experience in social media management
• Proven track record of creating engaging video and text content (please include portfolio or examples of your work)
• Expertise in using social media management tools like Hootsuite, Buffer, Sprout Social, or similar
• Experience running and optimizing paid social media campaigns
• Strong understanding of platform algorithms, trends, and best practices
• Excellent communication and writing skills, with attention to detail
• Strong knowledge of social media analytics and the ability to translate data into strategy
• Creativity and a keen eye for visual content that grabs attention
• Experience with community management and influencer marketing
• Ability to work independently, manage time effectively, and meet deadlines

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