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Brand Narrative Lead

1 week ago

Lagos, Lagos, Nigeria Eazipay Full time

We are looking for a talented Brand Narrative Lead to join our team at Eazipay. This role requires a strong understanding of branding, content creation, and public relations. As a Brand Narrative Lead, you will be responsible for developing and implementing a content strategy that aligns with our brand goals and engages our target audience.

About the Role:

The successful candidate will have a proven track record in content marketing, public relations, and corporate communications. You will be responsible for creating high-quality content, managing media relationships, and overseeing content calendars to ensure consistency in messaging and brand tone.

Main Responsibilities:
  • Develop and implement a content strategy that aligns with brand goals and engages our target audience.
  • Create, edit, and manage high-quality content, including blogs, press releases, social media posts, and thought leadership pieces.
  • Craft and distribute press releases, media pitches, and corporate announcements.
  • Monitor media coverage and industry trends to identify PR opportunities.
Requirements:
  • Proven experience in content marketing, public relations, and corporate communications.
  • Strong writing skills and experience with storytelling.
  • Established media relationships and experience in handling press outreach.
  • Proficiency in content management systems, social media platforms, and PR tools.