Performance Marketing Manager

2 days ago

Nigeria Nestcoin Full time $60,000 - $120,000 per year

About Onboard

Onboard is the all-in-one financial app for remote workers, freelancers, and global professionals. We provide global bank accounts that let you receive, spend and convert USD and stablecoins.. Backed by Coinbase Ventures, Serena Ventures, and other leading investors, we're scaling rapidly across emerging markets.

We're looking for a Performance Marketing Manager who can run paid campaigns end-to-end today, and grow into a Performance Marketing Lead (L4) as we scale. This role is ideal for someone hungry to take on budget ownership, build models, and eventually drive the pod.

What You'll Do

  • Run Paid Acquisition Campaigns
    • Execute across Meta, TikTok, Snap, X, YouTube, and Google.
    • Test creatives, copy, targeting, and bidding strategies.
    • Manage budget allocations with efficiency in mind.
  • Be the Analytical Engine
    • Deep dive into funnel metrics, CAC, LTV, and cohort retention.
    • Build and manage dashboards in Sheets/Excel and BI tools.
    • Bonus: Write SQL queries to pull and analyze raw user data when needed.
  • Creative & Experimentation
    • Partner with design/content to brief and test new ads.
    • Use performance data to shape creative direction.
    • Scale what works across multiple channels.
  • Cross-functional Growth
    • Feed insights into landing pages, onboarding flows, and retention strategies.
    • Share insights with HQ and local market leads.

Who You Are

  • Performance-driven: you've scaled paid acquisition in consumer fintech, neobank, or consumer finance apps.
  • Channel expert: you're fluent across Meta, TikTok, Snap, Twitter, Google/YouTube, and know how to brief, test, and scale winning creatives.
  • Analytically curious: confident in spreadsheets, eager to learn SQL and deeper modeling.
  • Growth-minded: you want to move from "campaign runner" to "pod driver."
  • Scrappy & resourceful: you thrive in fast-moving environments with limited resources.
  • Collaborative: comfortable working cross-functionally and learning from other pods.

What We're Looking For in Your Background

  • 3–6 years in performance marketing (fintech, consumer apps, or challenger banks).
  • Proven success running campaigns across Meta, TikTok, Snap, Twitter, Google/YouTube.
  • Proven track record of managing six-figure budgets with efficiency.
  • Strong Excel/Sheets skills; SQL a plus (or eagerness to learn).
  • Evidence of taking ownership beyond your lane (projects, budgets, or cross-pod work).
  • Bonus**:** you live in spreadsheets and SQL, and can go from raw query to board-ready insights.
  • Bonus: experience with affiliate/partner marketing in addition to paid ads.

Why Join Onboard

  • Be part of a mission-driven company redefining financial access for global remote workers.
  • Work with a sharp, fast-moving global team backed by top investors.
  • Direct exposure to leadership and coaching on data, budget, and strategy.
  • Run paid campaigns now, grow into a pod lead as we scale.
  • Competitive compensation with upside potential.

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