Marketing Specialist
2 weeks ago
About mDoc
mDoc is a digital health social enterprise that leverages behavioral science, technology and quality improvement methodologies to provide improve access to quality healthcare for people with chronic health needs. Our goal is to augment the knowledge and capability of healthcare providers and health consumers to ensure longer, happier and healthier lives across sub-Saharan Africa. mDoc aims to further build capability and to support physicians to provide education and tools to patients to improve self-management. Our ethos is etched in the belief that augmenting the healthcare & technology landscape is paramount to helping Africa unlock its true potential. We are on a mission to transform how African healthcare consumers receive the support they need to live longer, healthier, happier and more productive lives.
In close partnership with community-based organizations, government, NGOs and a leading commercial partner, we are augmenting the health system to focus on what matters to our members in their communities. We are building an enabling community-based ecosystem to better help people with self-management of their chronic conditions and other health needs while helping them navigate quality in-person healthcare when face-to-face care is needed. We focus on personalized care. Over the next few months, we will grow quickly with key projects requiring a deep focus and the discipline, rigor and humility to test alongside our customers, iterate and scale. We are looking for people who are kind, empathetic, positive and problem-solvers, not afraid to grow personally and professionally. If you are looking for a 9 to 5 job, mDoc is not the place for you are as we are a startup and sometimes have to go the extra mile. We care about lifestyle but we are on mission to transform health for all and that takes a lot of effort right now.
The position:
- Creating editorial and content creation calendars for various media platforms and outlets
- Assisting with the design, negotiation and placement of billboards, traditional media ads on TV and radio, social media ads and email blasts
- Producing a brand style guide that best captures our voice and mission
- Helping team leads set, allocate and monitor the budget of each marketing and comms project
- Meeting with team leads to discuss brand guidelines, goals, budget and timelines
- Conducting market research to determine our target audience's needs, wants, habits, interests and other relevant factors used in creating targeted marketing campaigns
- Researching previous successful campaigns to understand what worked, what didn't and what can be improved
- Reviewing the progress and success of a campaign, making adjustments or pitching ideas for new campaigns as necessary
Requirements
Undergraduate degree required in Comms, Marketing, Sales. Master's degree preferred.
Positive, go-getter attitude required with integrity
Excellent research and analytical abilities and quantitative skills;
Strong written and oral communication skills in English;
High levels of organization and attention to detail;
Sound judgment and initiative and strong work ethic;
Ability to multi-task and function in an ever-changing, fast paced startup environment;
Ability to work independently in a flexible small-business environment;
Proficiency in using Microsoft Office, particularly Outlook, Word, Excel, and PowerPoint;Canva, AI and other design tools
Comfort and/or interest in learning how to use technology for project management a
Strong affinity for customer service.
Excellent organizational and time-management skills.
Ability to support, communicate, and teach the unique culture and values of mDoc
To apply, please send:
· A resume or cv
· A cover letter in your email indicating why this job is compelling to you
· Please include the title of the position you are applying for in your email address
If you do not send a cover letter addressed to mDoc, you will not be interviewed. Please review the mDoc Healthcare website at before you draft your cover letter.
Job Type: Full-time
Application Question(s):
- Did you submit a cover letter and share links of your work? If not, we will not review your application. Thank you.
Experience:
- marketing: 5 years (Required)
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