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Growth Marketing Specialist

1 hour ago

Lagos Nigeria TotalDataLimited Full time

About the CompanyWeare an innovative affiliate marketing platform that empowers individuals toearn substantial income by promoting a wide range of digital products. Ourmission is to help people earn online and live their best life through ourplatform. We are looking for a dynamic and data -driven Growth MarketingSpecialist to drive customer acquisition, retention, and revenue growth.Job SummaryAs a Growth Marketing Specialist, you will beresponsible for developing and executing data -driven marketing strategies toincrease user engagement and drive sales. You will work closely withcross -functional teams to optimize campaigns, analyze data, and implementinnovative growth tactics.Key Responsibilitiesv  Developand execute growth marketing strategies focused on customer acquisition,conversion, and retention.v  Manage and optimize paid marketing campaigns(Google Ads, Facebook Ads, TikTok Ads, etc.) to drive traffic and sales.v  Implement SEO and content marketing strategiesto enhance organic growth.v  Design and execute A/B tests to improveconversion rates and optimize user journeys.v  Analyze key performance metrics, generatereports, and make data -driven decisions to improve campaign performance.v  Collaborate with the product team to enhance theuser experience and maximize customer lifetime value.v  Develop and execute email marketing, referral,and loyalty programs to increase engagement.v  Stay up to date with industry trends, tools, andbest practices to ensure the platform remains competitive Requirementsv  Bachelor's degree in marketing, Business, or arelated field.v  2+ years of experience in growth marketing,digital marketing, or performance marketing.v  Proven experience managing paid advertisingcampaigns and growth strategies.v  Strong analytical skills with experience usingGoogle Analytics, Meta Business Suite, and other marketing analytics tools.v  Hands -on experience with A/B testing, CRO, andmarketing automation.v  Knowledge of SEO, content marketing, and emailmarketing best practices.v  Excellent communication and project managementskills.v  Ability to thrive in a fast -paced, data -drivenenvironment. Benefitsv  Competitivesalary.v  Opportunityto work in a rapidly growing company with a strong mission.v  Flexiblework environment with hybrid work options.v  Professionaldevelopment and growth opportunities.