Head of Agency Operations
2 weeks ago
The Head of Agency Operations is responsible for leading Social Growth Consult's entire marketing agency operations, including creative, social media, content, and marketing teams.
This role ensures that:
- Clients achieve their marketing goals
- Teams are high-performing and aligned with agency objectives
- New clients are acquired and revenue targets are met
The Head of Agency Operations reports directly to the MD and is a
key driver of agency growth, performance, and profitability
.
KEY RESPONSIBILITIES
1. Agency Leadership & Team Management
- Lead all internal departments: creative, marketing, social media, content, and ads.
- Set clear KPIs and targets for each team and monitor performance regularly.
- Mentor, motivate, and develop team members to ensure high performance.
- Build a results-driven culture across the agency.
2. Client Delivery & Results
- Ensure all client campaigns meet or exceed agreed KPIs.
- Review and approve campaign strategies, creative concepts, ad campaigns, and content.
- Maintain excellent client relationships through reporting, meetings, and insights.
- Troubleshoot campaign performance and implement improvements.
3. Business Development & Client Acquisition
- Support the MD in pitching and closing new clients.
- Create winning proposals, presentations, and strategies that convert leads into clients.
- Identify upselling opportunities within existing clients.
- Drive monthly revenue growth for the agency.
4. Operational Excellence
- Streamline workflows across teams to ensure efficiency and timely delivery.
- Implement tools, processes, and performance tracking systems.
- Monitor agency KPIs: revenue, client retention, team productivity, and campaign performance.
5. Strategy & Growth
- Develop short-term and long-term growth strategies for the agency.
- Innovate marketing solutions for clients and the agency's own brand.
- Scale the agency's service offerings and team structure as the agency grows.
REQUIRED SKILLS & EXPERIENCE
- Minimum
5 years experience
in a marketing or advertising agency. - Proven experience
leading teams and departments
. - Strong knowledge of
digital marketing, social media, and creative campaign management
. - Experience in
client acquisition and business development
. - Excellent
communication, negotiation, and presentation skills
. - Strategic thinker, problem-solver, and results-driven.
- Ability to
work and manage multiple clients/projects.
-
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