Online Communication Strategist

5 days ago


Lagos, Lagos, Nigeria Fort Knox Group Full time

RESPONSIBILITIES

  • Create brand guidelines for Arzeh and Sliquors
  • Design social media strategies aligned with the brands guidelines for Arzeh, Sliquors and our beverages brands
  • Manage, create and publish original, high quality content
  • Administer all company social media accounts ensuring up-to-date content
  • Create B to B on-line presence for Arzeh
  • Liaise with graphic designers to ensure content is informative and appealing
  • Collaborate with Marketing teams to create social 'buzz' regarding new product launches
  • Facilitate client-company communication respond to queries, get reviews and organize chats and Q&A sessions
  • Prepare weekly and monthly reports on social media activity and web traffic and ROI
  • Monitor SEO and user engagement and suggest content optimization
  • Communicate with industry professionals via social media to create a strong network
  • Train internal teams to integrate and maintain a cohesive social media strategy
  • Stay up-to-date with new digital technologies and social media best practices

QUALIFICATION AND SKILLS

  • BSc degree in Marketing or relevant field
  • Proven work experience as a Social media strategist or Social media manager
  • Hands on experience using digital and social media for brand awareness
  • Understanding of SEO and web traffic metrics
  • An ability to identify target audience preferences and content to meet them

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