Content Marketing Specialist for Digital Platforms
7 days ago
Kitchessence Content Manager Job Description
We are seeking a skilled and innovative Content Manager to join our team at Kitchessence. As a key member of our digital marketing team, you will play a vital role in developing and executing a comprehensive content strategy that aligns with our company's vision and resonates with our target audience.
Key Responsibilities:
- Develop and implement a content strategy that aligns with the company's objectives, target audience, and brand guidelines.
- Create and manage editorial calendars to deliver timely content across various digital platforms.
- Research industry trends, market insights, and competitor analysis to inform content development and identify opportunities.
- Ensure publishing of engaging and SEO-friendly content, including articles, blog posts, website copy, product descriptions, social media posts, and email newsletters.
- Monitor and analyze content performance metrics, such as website traffic, engagement rates, and conversions, and make data-driven recommendations.
- Maintain brand consistency and compliance with the company's style guide and voice across all content deliverables.
- Manage and maintain content repositories, including content management systems (CMS), and ensure content is organized and easily accessible for future use.
Requirements:
- Excellent written and verbal communication skills in English with a strong command of grammar and language suited for targeted audiences.
- Demonstrated ability to create high-quality, engaging, SEO-friendly content across digital platforms.
- Familiarity with content management systems (CMS) and basic knowledge of HTML.
- Experience using analytics tools to monitor content performance and make data-driven decisions like Google Analytics.
- Strong project management skills with the ability to prioritize tasks and meet deadlines.
- An analytical mindset to interpret data and metrics and optimize content performance.
- Cultural understanding and sensitivity to tailor content to our target audience's preferences, interests, and nuances.
- Self-motivated, proactive, and able to work independently and collaboratively in a fast-paced environment.
- Proficiency in content management and social media tools.
Estimated Salary: $60,000 - $80,000 per annum
About Kitchessence
Kitchessence is a dynamic and innovative company dedicated to creating engaging digital experiences for our customers. We value creativity, teamwork, and continuous learning, and we are committed to providing a positive and inclusive work environment.
What We Offer
We offer a competitive salary, excellent benefits package, and opportunities for professional growth and development. If you are a motivated and talented individual who is passionate about content marketing, please submit your application today.
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