Digital Marketing Strategist

2 days ago


Ikeja, Lagos, Nigeria Whoosh NG Full time

Job Title: Digital Marketing Strategist

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About Whoosh NG:

">Whoosh NG is a leading digital marketing agency that helps businesses thrive in the ever-evolving online landscape. Our team of experts is dedicated to delivering innovative solutions that drive real results.">

Job Overview:

">We are seeking an experienced Digital Marketing Strategist to join our team. As a key member of our digital marketing department, you will be responsible for developing and executing comprehensive digital marketing strategies that drive brand awareness, generate leads, and increase sales.">

Key Responsibilities:

">- Develop and execute digital marketing strategies across various channels, including social media, email marketing, search engine optimization (SEO), and paid advertising.
- Conduct market research and competitor analysis to identify opportunities and trends in the digital landscape.
- Define and refine target audience segments based on demographics, behavior, interests, and preferences.
- Create engaging content for various digital channels, ensuring it is tailored to different audience segments.
- Implement SEO best practices to improve website rankings and organic traffic.
- Plan and execute SEM campaigns to drive targeted traffic and conversions.
- Manage social media platforms and create engaging social media campaigns.
- Develop and execute email marketing campaigns to nurture leads, retain customers, and drive sales.
- Plan and manage paid advertising campaigns across various platforms, including Google Ads, Facebook Ads, and LinkedIn Ads.
- Analyze user behavior and website performance to identify areas for improvement.
- Track and analyze key performance metrics, providing regular reports on the effectiveness of digital marketing efforts.
- Stay up-to-date with the latest digital marketing trends, technologies, and best practices.">

Requirements:

">- 3+ years of experience in digital marketing, preferably in a strategic role.
- Proven track record of success in developing and executing digital marketing strategies that drive real results.
- Strong understanding of digital marketing channels, including social media, email marketing, SEO, and paid advertising.
- Excellent analytical and problem-solving skills, with the ability to interpret complex data and make informed decisions.
- Strong communication and project management skills, with the ability to work effectively with cross-functional teams.">

Salary: $80,000 - $110,000 per year, depending on experience.

">

Benefits:

">- Competitive salary and bonus structure.
- Comprehensive health insurance package.
- Generous paid time off policy.
- Opportunities for professional growth and development.

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