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Digital Media Specialist
2 months ago
Location: Ikeja, Lagos
Job Type: Full Time
Sector: Medicals
We are seeking a highly skilled and experienced Social Media Manager to join our team at Pruvia Integrated Limited. The ideal candidate will be responsible for developing and implementing a comprehensive social media strategy that aligns with our brand goals and objectives.
- Develop and curate high-quality content for social media platforms, including blogs, articles, product descriptions, and social media posts.
- Manage and monitor our social media presence across multiple platforms, including LinkedIn, Facebook, Twitter, Pinterest, Instagram, TikTok, and YouTube.
- Track and analyze the performance of paid social campaigns, identifying areas for improvement and optimizing campaigns for maximum reach and frequency at a reduced cost.
- Collaborate with internal teams to achieve better results and ensure high levels of campaign performance, client satisfaction, and retention.
- Conduct in-depth research on industry-related topics to develop original content and stay up-to-date with the latest trends and techniques.
- Manage and facilitate social media communities by responding to social media posts and developing discussions.
- Monitor, track, analyze, and report on performance on social media platforms using tools such as Google Analytics and Facebook insights.
- Minimum of 3 years of experience in social media, content creation, and digital marketing.
- Bachelor's Degree/HND in Media or other related disciplines.
- Strong understanding of SEO principles and ability to optimize content for search engines.
- Proficiency in WordPress and ability to manage and update a WordPress-based website.
- Excellent communication and interpersonal skills, with the ability to work effectively with internal teams and external stakeholders.
80k-100k