Digital Marketing Strategist

2 months ago


Ikeja, Lagos, Nigeria Whoosh NG Full time
Digital Marketing Strategist Role

We are seeking a skilled Digital Marketing Strategist to join our team at Whoosh NG.

Main Responsibilities:

  1. Develop Digital Marketing Strategies: Design and implement comprehensive digital marketing plans that align with our business objectives.
  2. Market Research and Analysis: Conduct thorough market research, competitor analysis, and customer insights to inform our digital marketing efforts.
  3. Target Audience Segmentation: Identify and define target audience segments based on demographics, behavior, interests, and preferences.
  4. Content Strategy: Create and oversee content strategies for various digital channels, including websites, social media, email marketing, and blogs.
  5. SEO and SEM: Implement Search Engine Optimization (SEO) best practices and plan and execute Search Engine Marketing (SEM) campaigns.
  6. Social Media Management: Manage social media platforms and create engaging social media campaigns.
  7. Email Marketing: Develop and execute email marketing campaigns to nurture leads and retain customers.
  8. Paid Advertising: Plan and manage paid advertising campaigns across various platforms.
  9. CRO and Analytics: Analyze user behavior and website performance to identify areas for improvement and implement CRO strategies.
  10. Performance Reporting: Track and analyze key performance metrics and provide regular reports on the effectiveness of our digital marketing efforts.
  11. Industry Trends: Stay up-to-date with the latest digital marketing trends, technologies, and best practices.


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