Digital Marketing Specialist

2 days ago


Lagos, Lagos, Nigeria BLAKSKILL LIMITED Full time
About the Role

The Digital Marketing Executive will play a pivotal role in developing and implementing comprehensive digital marketing strategies to drive brand awareness, engagement, and loyalty.

Key Responsibilities
  • Plan, implement, and monitor digital marketing campaigns across various platforms to achieve business objectives.
  • Oversee all aspects of the digital marketing department, including databases, emails, and advertising campaigns.
  • Collaborate with stakeholders to plan and execute digital strategies for sales and conversion.

Social Media & Branding

  • Develop and manage content for the website and social media platforms to ensure quality standards.
  • Monitor all social media platforms regularly and provide monthly performance analysis reports.
  • Increase social media platform visits, evaluate metrics, and tailor strategies accordingly.

SEO & Analytics

  • Conduct SEO campaigns to boost website traffic and optimize content.
  • Evaluate critical metrics that affect website traffic and audience engagement.
  • Provide data-driven insights to improve marketing strategies.


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