Digital Growth Specialist

9 hours ago


Lagos, Lagos, Nigeria DynamicPlusAdvisory Full time
About the Role

We are seeking a skilled Digital Growth Specialist to join our team at DynamicPlusAdvisory. The successful candidate will be responsible for developing and implementing effective digital marketing strategies to drive brand growth and customer engagement. This role requires a strong understanding of digital marketing principles, as well as excellent organizational and project management skills.

Main Responsibilities:
  • Develop and execute digital marketing plans that drive brand awareness and customer engagement.
  • Create and manage integrated digital marketing campaigns to acquire new customers and encourage repeat business.
  • Contribute to the planning and execution of trade shows, exhibitions, and promotional events.
  • Write and proofread digital marketing materials, including social media posts and advertising copy.
  • Coordinate with designers, animators, and printers to produce high-quality digital marketing materials.
  • Manage the day-to-day handling of all social media channels, adapting content to suit different platforms.
  • Foster relationships with influencers to promote the brand and support the development of new competitions and campaigns.
  • Undertake audience research to inform digital marketing strategies and monitor, analyze, and report on digital marketing activity performance using tools like Google Analytics and social media insights.

Requirements:
  • Bachelor's degree in marketing, communications, business administration, or a related field.
  • 1-3 years of experience in a digital marketing role.
  • Strong organizational and project management skills, excellent verbal and written communication skills.
  • Proficiency in digital marketing tools, social media platforms, and analytics.
  • Creativity, attention to detail, and ability to work on multiple campaigns simultaneously while meeting tight deadlines.


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