E-Commerce Growth Manager

8 hours ago


Lagos, Lagos, Nigeria BLAKSKILL LIMITED Full time

About the Role:

We are seeking an experienced Digital Marketing Manager to join our team at BLAKSKILL LIMITED. The ideal candidate will have a deep understanding of digital marketing principles and be able to develop and execute comprehensive digital marketing strategies that drive business growth.

Main Responsibilities:

  • Develop and execute digital marketing campaigns across multiple channels, including SEO, SEM, email marketing, content marketing, and social media
  • Manage the company's online presence and measure results against key performance indicators (KPIs)
  • Identify opportunities for innovation and implement new strategies for customer engagement and acquisition
  • Use CRM tools to track leads and nurture prospects, designing and executing lead-generating campaigns to maximize results
  • Collaborate with internal teams and external agencies to create engaging content, including videos, blog posts, and motion graphics
  • Monitor and analyze performance metrics, including website traffic, campaign ROI, and customer acquisition costs
  • Analyze data to refine digital marketing strategies and improve results

Requirements:

  • Bachelor's degree in Marketing, Communications, or a related field
  • Certifications in Google Analytics, SEO/SEM, or other digital marketing tools
  • 3–5 years of experience in digital marketing, preferably in real estate or luxury businesses
  • Proven expertise in digital marketing strategy development and execution
  • Familiarity with tools for tracking KPIs such as Google Analytics, CRM software, and marketing automation platforms
  • Excellent project management and analytical skills
  • Understanding of web design principles and user experience optimization


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