Full-time Social Media Marketing Specialist in Enugu
2 days ago
We are seeking a highly skilled and experienced Full-time Social Media Marketing Specialist to join our team at Havana Group of Companies in Enugu. The ideal candidate will have a strong background in social media marketing, with a proven track record of developing and implementing successful social media strategies.
Key Responsibilities:
- Develop and implement comprehensive social media strategies tailored to each platform (Facebook, LinkedIn, Quora, Medium, Twitter, and other marketing forums)
- Create, curate, and manage engaging content, including posts, articles, graphics, and videos, to drive traffic, engagement, and leads
- Build and maintain strong online communities by actively engaging with followers, responding to comments and messages, and managing discussions across platforms
- Monitor, analyze, and report on social media performance using analytics tools. Provide insights and recommendations for optimization
- Collaborate with internal teams and external influencers to execute impactful social media campaigns that enhance brand awareness and reputation
- Utilize basic graphic design skills to create visually appealing social media posts and marketing materials in line with our brand identity
- Regularly update and maintain all social media accounts, ensuring content is fresh, relevant, and aligned with our brand messaging
Requirements:
- Interested candidates should possess a Bachelor's Degree, HND, Master's Degree, NCE, or OND in relevant fields with 1 - 2 years of work experience
- Proven experience managing social media strategies and campaigns across multiple platforms (Facebook, LinkedIn, Quora, Medium, and forums)
- Basic graphic design skills, with experience using tools like Canva, Adobe Photoshop, or similar
- Strong understanding of social media metrics and analytics, with the ability to translate data into actionable insights
- Excellent written and verbal communication skills
- Experience in community management and building online communities
- Ability to work independently and as part of a team in a fast-paced environment
- Creativity, attention to detail, and a passion for staying ahead of social media trends
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