Digital Marketing Director

4 days ago


Ikeja, Lagos, Nigeria ILotbet Full time

Job Description:

The Digital Marketing Executive will be responsible for managing social media accounts and activities, ensuring that all published content meets international standards. They will plan and maintain a content calendar, develop and monitor campaign budgets, and run social media adverts using Google Analytics to track website performance. Additionally, they will have knowledge of SEO and SEM, design and oversee the digital marketing department, including email marketing, display advertising campaigns, and WordPress website management.

Responsibilities:

  • Manage social media accounts and ensure published content meets international standards
  • Plan and maintain a content calendar
  • Develop and monitor campaign budgets
  • Run social media adverts using Google Analytics
  • Maintain knowledge of SEO and SEM
  • Design and oversee the digital marketing department
  • Manage email marketing, display advertising campaigns, and WordPress website management
  • Prepare accurate reports on marketing campaign performance
  • Coordinate with experts to improve marketing results
  • Evaluate important metrics affecting website traffic and target audience

Requirements:

  • Minimum academic qualification of an OND in any related discipline
  • Minimum of 1 year of work experience
  • Excellent interpersonal and people skills
  • Proficiency in using collaboration and productivity tools
  • In-depth knowledge of marketing techniques and databases
  • Proficient in MS Office and marketing software
  • Knowledge of CRM tools, Google AdWords, and online analytics
  • Understanding of advanced marketing principles
  • Able to multi-task and meet strict deadlines
  • Good understanding of office management
  • Able to follow instructions and work independently


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