technical sales engineer

Key Responsibilities

Market Research and Opportunity Identification

• Conduct detailed market research to identify potential clients, industries, and geographical areas for CaTS' services.
• Monitor industry trends, emerging technologies, and competitor activities to identify new business opportunities.
• Build a database of potential clients, partners, and projects.

Lead Generation, Prospecting and Relationship Management

• Develop and execute robust lead generation strategies, including cold calling, email campaigns, and networking.
• Qualify leads to ensure alignment with CaTS' capabilities and target market.
• Build and nurture relationships with existing and prospective clients.
• Ensure client satisfaction by delivering excellent pre-sales and post-sales support, driving repeat business and referrals.

Technical Consultation and Solution Presentation

• Collaborate with technical and engineering teams to gain a deep understanding of CaTS' offerings.
• Prepare and deliver compelling presentations, proposals, and demonstrations tailored to client requirements.
• Effectively communicate technical concepts in a simplified manner to clients.

Sales Pipeline Management

• Maintain a well-organized sales pipeline to track leads from prospecting to deal closure.
• Regularly report sales progress, performance metrics, and market insights to the HOB.
• Identify and resolve potential roadblocks in the sales cycle.

Negotiation and Deal Closure

• Skillfully negotiate contracts, terms, and conditions to achieve mutually beneficial agreements.
• Close profitable deals that align with CaTS' revenue targets and growth strategies.

Client Retention and Business Regeneration

• Develop and implement strategies for client retention and long-term engagement.
• Identify opportunities for upselling and cross-selling additional services.
• Ensure seamless onboarding for new clients and foster strong client relationships post-sale.

Collaboration with Technical and Engineering Teams

• Act as the primary liaison between clients and technical teams to ensure project alignment.
• Provide feedback from clients to technical teams for continuous improvement.
• Support smooth project transitions from sales to service delivery.

Training and Development

• Stay updated on industry trends, technological advancements, and certifications.
• Continuously enhance sales, negotiation, and technical skills.
• Organize and facilitate client and partner training sessions on CaTS offerings.

Documentation and Reporting

• Maintain accurate records of all sales activities, client interactions, and business opportunities.
• Prepare detailed sales performance and strategy reports for management review.

Qualifications and Skills

Educational Background

• Bachelor's degree in either Electrical, Mechanical Engineering, or any Business Degree, Sales/Marketing, or a related technical discipline.

Experience

• Minimum of 3–5 years of experience in technical sales, business development, or a similar role.
• Proven track record of meeting and exceeding sales targets in an industrial or technical environment.

Key Skills

• Strong technical aptitude with the ability to understand and communicate technical concepts.
• Excellent interpersonal and communication skills for client engagement.
• Strategic thinking with a results-oriented approach to sales.
• Proficiency in CRM tools, Microsoft Office Suite, and sales reporting.
• Negotiation, problem-solving, and relationship-building expertise.

Behavioral Competencies

• Proactive and forward thinking.
• Team player with a collaborative mindset.
• Highly self-motivated, proactive, and adaptable to changing demands.
• Strong organizational and time management skills.

Qualified candidates should forward cv to:

Job Type: Full-time

Application Deadline: 28/01/2026