Expert Email Marketer

4 days ago

Enugu, Enugu State, Nigeria Havana Group of Companies Full time ₦300,000 - ₦600,000 per year
Havana Group of Companies
Marketing & Communications

Enugu Full Time

Advertising, Media & Communications NGN 75, ,000

Job Summary

The job entails Design/optimize email campaigns for engagement, conversions & retention. Duties: strategy, segmentation, content creation, automation, analytics, A/B testing, list management, personalization, GDPR compliance.

  • Minimum Qualification : Degree
  • Experience Level : Mid level
  • Experience Length : 3 years
Job Description/Requirements

Responsibilities:

  • Strategy Development
  • Audience Segmentation
  • Content Creation
  • Campaign Management
  • Automation
  • Performance Tracking
  • A/B Testing & List Management
  • Personalization
  • Compliance and Deliverability

Requirements:

  • Bachelor's degree in marketing, communications, or a related field (or equivalent experience).
  • Minimum of 3+ years of experience in email marketing with a proven track record of successful campaigns.
  • Proficiency with email marketing platforms (e.g., Mailchimp, HubSpot, Klaviyo).
  • Strong understanding of analytics tools (e.g., Google Analytics, email platform reporting) and KPIs.
  • Excellent copywriting and communication skills with a keen eye for design and branding
  • Knowledge of email regulations (GDPR, CAN-SPAM) and best practices for deliverability.
  • Analytical mindset with experience in A/B testing and data-driven decision-making.
  • Ability to collaborate cross-functionally with design, sales, and product teams.

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